As gimmicks go, it's not a bad one - I can see media in every locality giving the book a shout-out, which should help towards a strong launch.
But that's not important right now ... how great is the Too Dangerous For a Girl variant above, as created by my talented chum Anj, creator of the unmissable Supergirl's Comic Box Commentary blog? Thanks Anj,
I wonder if other bloggers might come up with similar 'variants' - can we get the 52 Blogs of America? (OK, so I'm a UK citizen, but you know what I mean!)